All on 4 Clinic Gold Coast
Landing Page Digital Strategy

What we did?

We produced the most successful advertising campaign in the All on 4 Clinic’s history. Our campaigns produced more online leads for the business in 1 month than any of their previous advertising campaigns had produced in 6 months. Through the use of Google Adwords and Social advertising, the Cost Per Aquisition was reduced by over 500%, producing qualified leads and generating invaluable local brand awareness. 

  • Client
    All On 4 Clinic Gold Coast
  • Project
    Landing Page Digital Strategy
  • Deliverables
    Web development, SEO & Digital Strategy
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How we did it?

After a thorough review of the All on 4 Clinic’s Google Analytics, we were able to understand exactly what people were looking for when they came to the website. From this, we broke down all engaged users into 3 key audiences based on their specific wants and needs.

  • We created 3 separate landing pages; one for dentures, one for dental implants; and one for All on 4 implants.
  • We used these pages to specifically target each key user through social advertising and Google AdWords campaigns.

All on 4 solution 1 

Our Solution - All on 4 Clinic Gold Coast

Our Solution

Previously, the All on 4 Clinic had a strong focus on SEO for their digital strategy. This saw some decent results but by taking the tradition SEO focused strategy to be SEM focused with a localised targeting strategy, results were improved dramatically.

The key focus to our campaigns was ensuring we produced qualified leads; people who were genuinely interested and looking to invest in this treatment. Our targeting strategy did exactly this, producing the best results in the clinic’s history.

With the increase in leads came an increase in total traffic to the website which included an increase in organic traffic and an improvement in Google search rank visibility.

 

Result

Broken down into numbers, these are the results we delivered.

CPA reduced by

547%

within the same platform once landing pages were implemented.

Website Traffic Increase

505%

Including an increase in organic traffic.

Time

1 month.

Time it took to surpass the results all other campaigns achieved in 6 months.

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